Lehrmaterialen

Kapitel 0: Einführung.

Kapitel 1: Ziele.

1. Startup Tactics_ Goals – Operational Goals and KPIs Quiz de

1. Startup Tactics_ Goals – Operational Goals and KPIs Workshop Prompts de

1. Startup Tactics_ Goals – Operational Goals and KPIs Playbook Assignment de

Kapitel 2: Systeme.

2. Startup Tactics_ Systems – Startup Tooling and Systems Quiz de

2. Startup Tactics_ Systems – Startup Tooling and Systems Workshop Prompts de

2. Startup Tactics_ Systems – Startup Tooling and Systems Playbook Assignment de

Kapitel 3: Marktforschung.

3. Startup Tactics_ Market Research – Advanced Primary & Secondary Market Research Quiz de

3. Startup Tactics_ Market Research – Advanced Primary & Secondary Market Research Workshop Prompts de

3. Startup Tactics_ Market Research – Advanced Primary & Secondary Market Research Playbook Assignment de

Kapitel 4: Selbstdarstellung.

4. Startup Tactics_ Assets – Developing Startup Visual Assets Quiz de

4. Startup Tactics_ Assets – Developing Startup Visual Assets Workshop Prompts de

4. Startup Tactics_ Assets – Developing Startup Visual Assets Playbook Assignment de

Kapitel 5: Marketing.

5. Startup Tactics_ Marketing – Proving Persona Assumptions with Digital Advertising Quiz de

5. Startup Tactics_ Marketing – Proving Persona Assumptions with Digital Advertising Workshop Prompts de

5. Startup Tactics_ Marketing – Proving Persona Assumptions with Digital Advertising Playbook Assignment de

Kapitel 6: Vertrieb.

6. Startup Tactics_ Sales – Early Customer Demand Generation Quiz de

6. Startup Tactics_ Sales – Early Customer Demand Generation Workshop Prompts de

6. Startup Tactics_ Sales – Early Customer Demand Generation Playbook Assignment de

Kapitel 7: Produktfahrplan.

7. Startup Tactics_ Product Roadmap – Building Your Product’s Roadmap Quiz de

7. Startup Tactics_ Product Roadmap – Building Your Product’s Roadmap Workshop Prompts de

7. Startup Tactics_ Product Roadmap – Building Your Product’s Roadmap Playbook Assignment de

Kapitel 8: Produktdesign.

8. Startup Tactics_ Design – Minimum Viable Business Product Design Playbook Quiz de

8. Startup Tactics_ Design – Minimum Viable Business Product Design Workshop Prompts de

8. Startup Tactics_ Design – Minimum Viable Business Product Design Playbook Assignment_de

Kapitel 9: Benutzertests.

9. Startup Tactics_ User Testing – Validating the Product Actually Works Quiz de

9. Startup Tactics_ User Testing – Validating the Product Actually Works Workshop Prompts de

9. Startup Tactics_ User Testing – Validating the Product Actually Works Playbook Assignment de

Kapitel 10: Produktweiterentwicklung.

10. Startup Tactics_ Engineering – Transitioning From Product Design to Development Quiz de

10. Startup Tactics_ Engineering – Transitioning From Product Design to Development Workshop Prompts de

10. Startup Tactics_ Engineering – Transitioning From Product Design to Development Playbook Assignment_de

Kapitel 11: Recht.

11. Startup Tactics_ Legal – Incorporation and Legal Documents for Your Startup Quiz de

11. Startup Tactics_ Legal – Incorporation and Legal Documents for Your Startup Workshop Prompts de

11. Startup Tactics_ Legal – Incorporation and Legal Documents for Your Startup Playbook Assignment_de

Kapitel 12: Finanzen.

Kapitel 13: Pitch Deck.

13. Startup Tactics_ Pitch Deck Design – Pitch Decks for Startups Quiz de

13. Startup Tactics_ Pitch Deck Design – Pitch Decks for Startups Workshop Prompts de

13. Startup Tactics_ Pitch Deck Design – Pitch Decks for Startups Playbook Assignment de

Kapitel 14: Fundraising.

14. Startup Tactics_ Fundraising – Executing Your Venture’s Fundraising Quiz de

14. Startup Tactics_ Fundraising – Executing Your Venture’s Fundraising Plan Workshop Prompts de

14. Startup Tactics_ Fundraising – Executing Your Venture’s Fundraising Plan Playbook Assignment de

Kapitel 15: Recruiting.

15. Startup Tactics_ Hiring – Finding and Onboarding Your First Ten Employees Quiz de

15. Startup Tactics_ Hiring – Finding and Onboarding Your First Ten Employees Workshop Prompts de

15. Startup Tactics_ Hiring – Finding and Onboarding Your First Ten Employees Playbook Assignment de